The series includes weekly reports of the Member Relations field representatives (1996); records of the UFA Co-op's staff golf tournament (2002-2003); and printed brochures, pamphlets, forms, and other materials for communication between the Co-op and its members (ca. 1971-2011).
Administrative History
The Information Service Division was formed in 1963. It published magazines and newsletters for members, managed Delegates' Advisory Committee meetings, and organized promotional events and programs throughout UFA Co-op's trading area. In 1987 it became the Public Relations Department of the Communications Division. In 1993 it became Member Relations, a Department reporting to the Corporate Secretary. One of its major functions was administration of the Community Investment program, which expanded rapidly in the 1990s. In 2008 Member Relations was a function of the Corporate and Customer Communications Team. In 2010 this group was renamed Member and Customer Experience and the Member Relations representatives were renamed Member Experience Representatives. In 2011 the mandate of the department was to: provide support and services to internal business units from a marketing perspective, to work with all of UFA's partners through the Generations of Support program, as well as support members through the call centre and data management department.